Regent Cinema (1921-1973)
133 Queen's Road/133 North
Street, Brighton
16
operated 1921-1973

The Regent shortly after its opening
1921 July 27 Regent Cinema is opened by Provincial
Cinematograph Theatres Ltd (PCT) on the site of the historic Unicorn Inn (built 1597, demolished
1920) and other buildings. Restaurant with orchestra, Ship Café and upstairs
dance hall, opened in 1923, the latter reputed to have one of the best sprung floors in
the country.

The Regent's sumptuous foyer and proscenium in 1921. The Regent was the first of PCT's super cinemas, costing more than £400,000.
It was designed by Robert Atkinson
with interiors by Walpole Champneys, including murals by Walter Bayes, principal
of the Royal College of Art. The proscenium was designed by Lawrence Preston of
Brighton College of Art.

The restaurant, with waitress service and a dinner-suited manager, was clearly
several steps up from popcorn and hot dogs. The clientele in this undated
(1950s?) photograph may reflect the demographic profile of the dance hall
patrons as much as the cinema.
The souvenir programme for the opening of the Regent can be seen online in the
Bill
Douglas Centre collection
1922 June PCT hires American expatriot
independent exhibitor Walter Wanger to
manage the cinema and to advise the company on promotional activities and use
his American connections to acquire better quality films. Wanger is sacked after
pointing out a potential conflict of interest between the latter aim and the
vested interests of distributors on the board of PCT. Wanger's action for breach
of contract is settled out of court, PCT paying him £8,000.
Wanger (1894-1968) later
produced many films in Hollywood, including Stagecoach, Joan of Arc (Special Academy Award 1948) and
culminating in Cleopatra (1963). He was twice president of the Academy of Motion Picture
Arts and Sciences (AMPAS).
[0050]
1929 January 25 Seriously damaged by fire, which
destroys the cinema organ, proscenium and stage. During the subsequent closure,
films are shown on Sundays at the Hippodrome, Middle Street.
1929 February Acquired by Gaumont-British
Picture Corporation as part of the PCT circuit.
1929 July 1 Re-opens with British Acoustic
Films (BAF) sound systemclaimed to be the first sound-equipped cinema in Brighton.
1948 2,024 seats, prices 1s 9d-4s 6d, continuous performances
1953 Acquired by Odeon Cinemas Ltd. Prices
2s 3d-5s.
1955 April 13-19 May Closed during
modifications to circle to allow for CinemaScope presentations.
1957 Prices 2s 6d-5s 3d
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